Setting Goals Is Only Half The Battle To Achieving Your Dreams In Your Home Business

We hear it all the time...

You must set goals in order to be successful in your own business. Its the secret of the wealthy. Its the difference between modest success and explosive success, etc.

Do you agree? I'm here to tell you it's only half true...

Setting goals and writing them down is one thing. Anyone can do that and many people do. But most never, ever achieve their goals.

I'll tell you exactly why shortly but first you must know this:

Despite your best efforts, you will never achieve the success you are looking for if you never actually set goals for yourself and your business in the first place. Let's at least agree on that.

Ask yourself, "What goals have I written down for myself and my business?"

Most people never set goals for themselves or their business at all. One day leads to another and the days continue to disappear without success.

How can you get to where you want to go if you don't know where you're going?

The biggest roadblock to goal setting is YOU. Setting goals requires you to actually write down your dreams and put a date of accomplishment on them.

Do not get in the habit of working your business without goals. This leads to apathy and an empty checking account.

Goals are the lifeblood of your business. Written goals that is. Statistics have shown over and over that small businesses fail within the first five years. You do not want to become a statistic; you want to become a success.

So how do you become successful at setting goals?

The first step, obviously, is to write down your intentions or exactly what you want to achieve. What intentions do you have for your life and your business? Write them down. When would you like to achieve them by? Put a date of accomplishment on your goals.

Get a pad of paper and start writing NOW. Be bold and write them all down. Your intentions are now your goals.

Think BIG! You must be clear...

You now have goals with deadlines. Your first step is accomplished but this is only half of the battle. Now comes the tricky part. Gut check time...

Do you feel as though you can achieve your goals? Do you actually believe you can achieve your goals?

Ahhhh, the look I see you giving your computer screen right now could melt ice. "Of course I believe I can achieve my goals" you say. "Why else would I have written them down?"

Well, writing them down is all fine and good but if you don't actually believe deep down that you can achieve your goals, then they are meaningless. And THAT is why most never achieve their goals with their business endeavors.

If you do not believe you can achieve your goals...You won't.

You say you can. You wrote them down. But, if you do not truly feel you can achieve your goals with absolute certainty...You won't. You must be crystal clear. Period.

Tough pill to swallow, I know. So how does one go about doing this?

This is where your mindset comes in to play - the other half of the battle.

Let's take this whole goal setting process just one step further now. Pay close attention here...

In your mind, see the goals you wrote down as already accomplished. What does it look like when it has been completed? You've nailed it. How does it make you feel? How has your life changed?

Go to that place right now (the outcome) and WRITE DOWN that part in addition to the goals you want to achieve. Get into the state of mind as having already achieved the goal instead of always wishing or hoping for it like everyone else does.

Assume the feeling of the outcome. Stay in that state of mind as often as possible. Once you actually feel the outcome you will then, and only then, be able to attract the goals that you wrote down.

This is a fundamental principal that has stood the test of time. DO NOT take it lightly.

So, it's really a two step process, yes?

"What you hold in your mind with energy and focus will tend to be created in your reality."

Read that again.

Remember, success doesn't happen to the uninvolved. Success happens to those who are not only persistent in reaching their goals, but to those who make a decision to reach their goals, get clear on what they want, and already feel themselves victorious in the so called goal setting battle...

A bit deep, I know...But without question, the difference maker.

You should never be without goals. Keep your intentions and your goals before you. Be clear, feel the outcome, and stay focused on the end result.

Take action.
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Eugene Rivera is an internet marketing protégé. He is the webmaster of Secrets of Online Success. Learn about all the money making techniques to achieve success on the Internet. Click on our webpage at http://www.secretsofonlinesuccess.info
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Base Your Home Business Opportunity on Online Marketing

When you're learning about something new, it's easy to feel overwhelmed by the sheer amount of relevant information available. This informative article should help you focus on the central points.

When you base your home business opportunity on online marketing, you will be able to tap into a large number of resources that each promise to give you access to a whole different segment of the market. There is a plethora of online marketing opportunities that will permit you to introduce your home business to a wide audience. Conversely, if you find that you would have a hard time marketing your business to a large audience, perhaps this business opportunity needs to be revised a little bit in order to appeal to a much larger segment of the market. Here are some tips for getting the word out about your home based business opportunity via online marketing.

Build a professionally looking website. Too often individuals make the mistake of going overboard when creating a website, and the result is a site with too many ads, pop ups or pop under, and streaming videos that take the viewer's eyes away from the business itself. Unless you know how to design a website yourself, this is a task best left to the professionals. Keep in mind that a well-designed site will permit potential customers to visit your store and learn about your business 24 hours a day, seven days a week. You want to put your best foot forward when it comes to website based marketing.

If you find yourself confused by what you've read to this point, don't despair. Everything should be crystal clear by the time you finish.

Purchase email addresses. You need to take great care that you do so from a reputable business so that you will not be accused of spamming, but once you have found such as list, use it. This is a great opportunity for emailing out newsletters, recipes, memorable quotes, and special offers. If your newsletters are witty, you will be able to add new subscribers by folks who liked what they read when a friend forwarded it.

Set up an affiliate program, and permit others to receive a little profit from sending visitors to your website. You might even specify that the commission will not be paid out until someone signs up for a newsletter or places an order.
Change your email signature to showcase your business. Think about how many emails you send out every day, and you will be amazed how many potential customers you can reach simply with your signature.

As you can see when you base your home business opportunity on online marketing, you will be able to attract customers on a daily basis, even when you are not online. In addition to the foregoing, because of the many times that emails get forwarded when they contain witty or important information, you will be able to capitalize on your email investment many times over! So go ahead and give it a try; you will not be disappointed.
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Eugene Rivera is an internet marketing protégé. He is the webmaster of Secrets of Online Success. Learn about all the money making techniques to achieve success on the Internet. Click on our webpage at http://www.secretsofonlinesuccess.info
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Elements of Decision Making in a Home Based Online Business 2

Areas of Decision Making

When you have your own business, each decision that you make may have an impact on the business's profitability. If you were previously an employee, and not involved in your employer's decision making processes, then this may all be new to you.

It is important that you make the transition with an acute sense of awareness of:

1· how and why you normally make decisions, and have made decisions in the past;

2· why making your decisions in your own business can and should be different to your decisions in your personal life;

3· the need to separate, in your own mind, business as opposed to personal decisions;

4· the benefits of sharpening your business decision making; and, the dangers of allowing your business decisions to just go with the flow as they probably do in your personal life.

Often, people make decisions without even being aware of it, and then carry that practice into their first business. Being more aware of the mere existence of particular decisions will set you apart from many other small business owners, and that can only be good for competitiveness and profitability. Once you are aware, then and only then can you go into the next stages of a decision making process:

a· pinpointing the need to take a particular action;

b· gathering sufficient information to assess options open to you in taking, or not taking, that action;

c· assessing the risks and uncertainties of a decision;

d· reviewing, with a clear and open mind, all the relevant information, and consciously coming to a decision;

e· setting up a means and plan to monitor the outcome of that decision.

f· setting up a means and plan to monitor the success of the decision making process itself.

The corporate world is littered with examples of large companies who have got into serious financial problems due to bad decision making. This particularly occurs where there is investment in new products, markets or machinery. The fault can lie not just with the idea and the decision, but the decision making process itself.

Hurried decisions, insufficient information, biased assessment, lack of complete investment appraisal, ignorance and over optimism can all play their part in bringing a company to its knees. Such failures can and do happen even with a company staffed by professionals in all the necessary areas of expertise.

You, probably, are not able to employ experts and professionals to assist you in your decision making. However, you have other things in your favor, the most obvious of which is incentive. Each decision you make affects your business and your income. So long as you are aware that a decision is needed, it is then within your control to ensure that the decision you make is, more likely than not, going to be a good decision.

Before you even start your business, you have some very big decisions to make, such as should I have my own business at all?, or what sort of business should I have? Now, having taking that major decision to get started, you want to get the best out of the business, and that means making the best decisions for the circumstances that prevail.

Decisions in every part of your business are important, but the following can be amongst the most critical:

o· Investment in equipment, or other capital investment of a material nature.

o· Investment in software.

o· If and when to pack up the day job.

o· Outsourcing part/s of your workload.

o· Setting priorities for budgeting finances.

o· Withdrawal or reinvestment of profits.

o· Product lines to sell.

o· Product lines to withdraw.

o· What types of marketing to use.

There are, of course, many more. You will be aware of the most important decision making areas in your own business. You would then be well advised to focus on those areas, and condition yourself to giving very careful and conscious thought whenever a significant decision is due.

A business decision should not be spontaneous and made in a vacuum. It should be fed by a network of information flow, and that is something that is best prepared in advance. This decision making infrastructure will be discussed in the next issue.
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Eugene Rivera is an internet marketing protégé. He is the webmaster of Secrets of Online Success. Learn about all the money making techniques to achieve success on the Internet. Click on our webpage at http://www.secretsofonlinesuccess.info
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Elements of Decision Making in a Home Based Online Business

Why is Decision Making Important?

This is the first in a series of short articles on decision making, as it may affect the progress, or otherwise, of your home based online business. The main purpose of the articles is to get you thinking, more than you might have done, about decisions that affect your business. It is not possible in short articles to cover what is really an endless subject, but I hope by the end of the series you will be more conscious of the decisions you make which may affect:

1.The profitability of your online business.

2.The scope for expansion.

3.Your efficiency.

4.The productive use of your time.

5.Your family.

6.Your enjoyment of working online.

plus many other aspects of working at home online, in your own business.

Why is decision making important? You only need to consider that for a moment to realize: that it is a dumb question. From the moment you wake, you are passing through a series of tens of thousands of little decisions. You are not very aware of most of them, they are routine, semi or sub-conscious decisions. Any one of those little decisions could have a major influence on the future path of your life.

For example, you are in a hurry and decide to cross the road at a certain point. A car comes hurtling around the corner, and knocks you into the air. Thankfully you are still alive after you land, but you are taken to the hospital and stay there for a couple of weeks, at one point in Intensive Care. You are employed, but your employer is not sympathetic, will not pay you, and for a few days you lie there worrying about losing your job. You have no insurance, so how will you pay the bills?

Was crossing the road at that point, at that time, a bad decision? On the face of it, yes, it was stupid to say the least. But what if, in the two weeks in hospital, you fall in love with a nurse? Later, you marry and have several wonderful children? Was that still a bad decision, crossing the road then and there?

Not only did you meet your future spouse, the person in the next bed turned out to have some good business ideas they wanted to put into practice. You got chatting about them as your condition started to improve. The two of you found you saw eye to eye on lots of things, and it was clear that you would both benefit from the synergy of working together on a business project. The other person had the ideas and money in place, but needed you as a partner to take it forward. When you were both fit and well again, he subsidized you while the business was set up. It prospered, and within months you were earning 4 times your previous income. Was that still a bad decision, crossing the road then and there?

That is fiction, but is it unrealistic fiction? No. There are probably many thousands of very similar stories. And there are countless millions of true stories about seemingly little decisions that have altered the course of people's lives.

What I have been referring to are almost random events. I say almost because the decision to cross the road was not random. An adult crossing the road like that had sufficient information to make a correct decision. They did not make use of their knowledge and information. As decision making goes, it was a bad decision, regardless of what random events followed.

Making decisions in your every day business needs to be more focused, more scientific, and much more aware, than you may have been used to in your life as an employee. Most of us have, at some stage, passed through a zombie like existence of repetition, working for a company or other organization. It may even be that you have had little scope to make decisions other than when and where to cross the road, what to eat for dinner, what to watch on tv, and what to wear today. Now, though, with your own online business, there is massive scope for making key decisions, every day. How you do that will have a serious impact on the future of your business.

I believe that just by being more conscious of your decisions, your business will benefit, and so will you. Relying on the business equivalent of crossing the road at the wrong time, meeting the love of your life and your perfect business partner, is not an option if your are serious about your business. You cannot rely on random events, although undoubtedly some random events will affect you in the future. Business is often a percentage game, and you want to make decisions that tilt the odds in your favour.

Decision making in business is about bringing together as much relevant information as possible, in a structured and understandable way, and consciously reviewing that information before arriving at a decision. It is about assessing possible outcomes, probabilities, future trends, past experiences and all other relevant factors. Ignoring those factors may not put you in hospital, but would harm your business.

I will cover elements of business decision making in future articles. In the mean time, if you are in search of a new loved one and business partner, please do not step out in front of a car. Your local hospital may not be the place where they are currently waiting for you.
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Eugene Rivera is an internet marketing protégé. He is the webmaster of Secrets of Online Success. Learn about all the money making techniques to achieve success on the Internet. Click on our webpage at http://www.secretsofonlinesuccess.info
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